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Project

Urlo Creativo

A responsive bilingual portfolio for a Milan creative studio, designed in Figma and developed with Next.js and Sanity CMS to support independent content publishing.

Urlo Creativo homepage with a pale-blue hero, bilingual navigation, and large title text

Type

Web Design & Frontend Development

Year

2026

Client

Urlo Creativo

Location

Milan, Italy

Context and objectives

Urlo Creativo is a multidisciplinary creative studio based in Milan, working across brand identity, product design, and art direction for clients including Ducati, Rossignol, Colmar, OVS, and Velasca.

The studio needed a bilingual, image-led, responsive portfolio that could showcase a diverse body of work across devices and allow the team to publish updates independently.

Urlo Creativo desktop homepage featuring the Field Journal, Kappa x Ducati, and JCC x Rossignol projects

Design and development

Built with Next.js and Sanity CMS, the website translates the studio’s bold typography and image-led identity into a responsive bilingual experience. Project browsing, service discovery, and contact pathways remain clear across desktop and mobile.

I structured Sanity Studio around the content managed by the team — projects, clients, services, and people — so updates remain consistent and can be published independently.

Three mobile screens of the Urlo Creativo website showing services, process, and projects

Responsive mobile experience

Adapting the desktop direction to mobile required more than simply scaling it down. I reworked the layout, navigation, typography, and image proportions for smaller screens, preserving the original visual impact while improving readability and interaction.

The outcome

The result is a responsive bilingual portfolio that preserves Urlo Creativo’s visual identity across devices and gives the team direct control over its content. I continue to support the project through technical SEO, maintenance, and iterative improvements.

Project credits

Building on the desktop design direction developed with Arzum Özakis, I designed the responsive mobile experience, developed the bilingual Next.js website, and structured Sanity CMS around the studio’s editorial workflow. I continue to support technical SEO, maintenance, and iterative improvements.

Contributors

Yuwei Li·Arzum Özakis

My roles

Responsive UI Designer·Frontend Developer

Skills

Figma·Responsive Web Design·Next.js·Sanity CMS·Internationalization (i18n)·Technical SEO·Website Maintenance

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